by Ken Penders » Sun Jun 13, 2010 8:05 pm
I started reading a number of threads while eating breakfast, got particularly absorbed in the discussion of what the nature of the SONIC series was and should be, only to discover Bob and Pat were concerned over the direction the discussion was taking and closed off some threads.
While they exercised good judgement in doing so for the reasons they did, I did have concerns of people accusing me of censorship due to comparisons of my work with Ian's. That's the least of my concerns. Honestly, if someone feels Ian's work is better than mine, chances are they paid their money to have a right to that opinion. (Even the freeloaders who didn't buy a copy of either my work or his are entitled as well, but why encourage that, eh?)
However, I'd like to clear up some misconceptions about the series that have existed for a long time. I lay part of the blame especially hard at my feet, because I either wasn't clear enough at times or didn't challenge a particular line of discussion when I should have. Nobody working on the book today has any real clear idea what the book should be other than what they perceive it to be because they weren't around for most of the book's history. I include even the people who work at SEGA, because I know the people working there now were not involved back in the day either.
When the book was initially produced, Mike Gallagher and Scott Shaw! were basically given a directive to create a book based on both animated series being produced by DiC, as well as the first two SONIC games. This format was pretty much adhered to until Mike Kanterovich and I came along as it had proven to be a popular one when Mike and Dave Manak worked on the ALF series for Marvel.
Our initial stories were likewise produced with this format in mind as we were directed to, but once we sold the first several stories, two things happened: 1) I sat down and watched the SatAM episodes I had recorded on videotape for my son, and 2) Editor Scott Fulop took control of the book.
I became enamored of the storylines in the series but was told we couldn't tie-in directly to the stories in the series as DiC - just like SEGA - refused to cooperate with us in allowing us access to their material for the purpose of tying together the continuity of the book with the show, something I was very much interested in, as was Scott. It was only during the time when it was uncertain whether or not ABC would even renew the series for a third season that DiC provided us with scripts and other materials, probably out of hope that maybe the book would help attract more viewers if it were tied in more closely with the show. Mike and I were even invited to submit outlines with the idea we would be contributing to the third season as scriptwriters. (I still have the outline for the story we submitted called "I, Robotnik!")
It was only when we we learned the show was cancelled that I changed my mind about embracing the show as it was and instead decided to proceed as if the book were the third season and continuing beyond that. There were many reasons for this but the most important one boiled down to simply this: the book's very survival. We never, ever felt the book had much of a shelf life beyond the existence of the games and animated series if we didn't develop it into its own unique series.
Those who argue the book should be faithful to the games and nothing else are totally discredited by the failure rate of other comic book series based on other video games beyond SONIC. Around the time I was about to begin submitting stories to the SONIC series, I had already contributed material to THE LEGEND OF ZELDA, which was published by Valiant Comics. ZELDA was part of the Nintendo line of comics which included SUPER MARIO BROS. and CAPTAIN N, none of which lasted beyond a half dozen or so issues for obvious reasons, the most important of which was the fact that none of the comics showed readers any character development or material beyond the games themselves. So the track record of other licensed properties, particularly those based on other video game properties, had a profound influence on what material I submitted to the editors.
As for SEGA dictating what was approved for the comic, it was more a case of learning what they wouldn't approve, as the people in charge of approving what we did treated our submissions as attempts at defining pornography: they couldn't actually describe what it was, but they knew what they didn't like as soon as they saw it. Among the story outlines Mike K and I initially submitted to editor Paul Castiglia included a Sonic Vs. Mario scenario. Only we didn't call the villains Mario and Luigi and they were dentists as opposed to plumbers. SEGA shot this one down immediately while giving us the greenlight on "THE GOOD, THE BAD & THE HEDGEHOG", "BEAT THE CLOCK!" and "FOOD FOR THOUGHT", all of which saw print in SONIC THE HEDGEHOG #11.
Nor could SEGA describe what they had in mind when they wanted us to feature KNUCKLES in the comic for the first time or asking us to develop a PRINCESS SALLY mini-series. Everything was a shot in the dark back then. So unsure of what to do with Knuckles, SEGA ordered Scott Fulop to pull "THIS ISLAND HEDGEHOG!" from its slot in the pages of SONIC #13. By the time they made this demand, the book was already on the presses. Faced with the prospect of having to absorb all additional production and printing costs and penalties if they forced Archie to take this action, SEGA backed down and relented, allowing Archie to publish the issue as initially approved.
While we sat on Knuckles for awhile, SEGA decided to test the waters to see if PRINCESS SALLY had any potential in expanding the female audience for video games. Again, it was their indecision that resulted in a delayed publication as well as (what Mike and I regarded as) a dumbed-down storyline from what was originally planned. I was planning to introduce Queen Alicia and show what happened to the kingdom and its subjects when Robotnik took power.
It wasn't ego on my part as much as was having to come up with so much material on a regular basis that necessitated me taking an attitude to use and add character and story elements that I felt would serve the series' long-term interests while ignoring what I felt were a detriment to those interests. Scott - as did Justin later on - always encouraged me to follow my instincts based both on the resulting sales figures and reader reaction to Mike G's and Angelo's early storylines.
Mike G was favored until Mike K and I came along and shook up the apple cart. After that, then like now resulted in comparisons being made. Mike's high points were SONIC #25, the Tails storyline which lead to his mini-series and of course, MECHA MADNESS. But he was getting criticized for his more humorous approach when compared to the high adventure Mike K and I aimed for. Likewise, Angelo couldn't quite get the hang of the character in his stories, which didn't find favor with the readership either.
Either working with Mike K or on my own, I never saw the book as a spin-off of SatAM, but rather a companion piece that filled in the blanks in a way the animated series couldn't, leaving room for other aspects of the Sonic mythos from other media to be incorporated whenever possible. Thus, when I discovered the animated Sonic feature that depicted Knuckles wearing an Aussie-styled headgear, I immediately wanted to incorporate that element as part of the character.
Imagine my surprise when I was told "no" based on the fact that version of Knuckles was licensed to another company. (Thus, readers who were curious why I had Knuckles try on the hat for a panel, but did not do anything with that visual element until MOBIUS: 25 YEARS LATER, now discover the legalties of dealing with licensed propeties tend to creep in now and then, yet another reason to stick with the continuity I created, rather than tread on the feet of others who might have lawyers waiting in the wings.)
The pivotal point in the book's history occurred at the time of ENDGAME. That story was a clear demarcation point between what had come before and what was yet to come, with BRAVE NEW WORLD sealing the deal. It was also the time I had to pick between writing SONIC and writing KNUCKLES.
One of the main reasons - I believe - that neither Karl or Ian has created something along the lines of an ENDGAME is because neither has presented a clear enough vision of what came before separated by a total change in direction. Ian could have done that with his most recent storyline, but didn't. At this point, I don't think he can at the risk of creating a detriment to sales, losing the segment of fans still reading the book in order to follow the characters and story developments that initially drew them to the series.
Karl's storyline with the BEM/Xorda was never embraced by the readership at large, and while most readers point to Sally's slap of Sonic as a pivotal moment, they tend to overlook the story itself when discussing the moment. Another problem with Karl's storylines is many of them picked up on threads I left dangling which many felt he didn't properly develop into something deeper. Either he should have gone in his own direction or run with the ball totally as it was given to him. Instead, he ran somewhere to the middle with mixed results.
The discontinuation of SONIC X and its replacement SONIC UNIVERSE supports this theory. The former never really enjoyed even close to the sales of the original book series while the latter is highly dependent of material and characters originally featured in the original series.
The one aspect of the criticism of Ian's run I find highly disturbing is laying the blame for the book's current weak sales solely at his feet. Artist Tracy Yardley is due for his fair share of commentary as is cover artist Sanford Greene, based on the criticisms relayed to me by various retailers and readers. As this is a comic book, art plays an important part in attracting a readership, and I don't believe neither measures up to the standards of many of the artists who previously worked on this book. Neither would be my choice of artist if I were working on the book today.
Getting back to pivotal moments in the book's history, another was when Mike Pellerito and I were figuring out who to aim the book for. That is, who was the target audience?
This was a question that we constantly asked ourselves ever since the book was nearing the 100th issue and we realized most of our audience consisted of readers who grew up along with us. Do we aim for them alone as most series do? Or do you maintain some foothold for new readers to latch onto?
I didn't have what sounded like a convincing answer until I had a conversation with then-Image publisher Jim Valentino. We both agreed that both Marvel and DC committed a major mistake in allowing their major characters to be aimed for an ever-increasing adult audience, as it prevented the kids from picking up the latest adventures of the same characters we came to love when we started reading comic books. We didn't care about first issues or collectability, but rather our focus was on the characters and their adventures. Likewise, I came to feel that SONIC was abandoning it's primary target audience in favor of the one who grew up with the book.
Thus, I began taking the approach with the last several stories I wrote for the book in which I aimed specifically for the younger set while doing my best to retain what I could of the long-term readership. When Dan Drazen took me to task over certain story points in the LINE OF ASCENSION storyline, I responded with a comment that I was deliberately aiming for the younger set rather than the older crowd, which understandably upset him as in effect I was telling him he was no longer considered the primary audience for the book.
(In a turnabout-is-fair-play scenario, I've come to feel that both Marvel and DC feel the same way about readers like me, who have supported them for decades only to feel much like Dan did about Sonic at that point, that the books are no longer aimed for me. Fortunately, I have the stories from the Marvel and DC books that really matter to me permanently in my library.)
As far as the book is concerned now, while I may have comments, I won't be exactly providing a blueprint of what Ian or anyone else should do with regards to improving the book. First of all, my words would either be ignored or attempts would be made to discredit whatever I say. Second, why give away for free what one should be paid for?
It's useless to compare me with Ian and vice versa for a number of reasons, and I certainly don't need defending when my track record speaks for itself. Anyone want to bet that if I were to return to SONIC it wouldn't create waves one way or another? One can certainly criticize my work if they prefer Ian's, but let's be civil about it. Likewise, I hope those who enjoy Ian's work can accept there is a segment of the audience who will always prefer my version.
It's just a matter of individual taste.